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Our Collections


Saree has undoubtedly become one of the most versatile pieces of clothing that a lady can have in her wardrobe. You can wear it all year round and carry it with aplomb in a casual scenario as well as at a cocktail party or a traditional function. Whether it’s a wedding celebration or a kitty party, you can practically never go wrong with a saree. It looks graceful and sexy on tall as well as short heighted women. So, without doubt it secures a space in your spring/summer closet.Now that the spring of this year has arrived and summer is on its way, might as well take a look at some really impressive sarees that should be a must-have!

Salwar Kameez

In India, Salwar Suits bring in the perfect definition of comfort and connect well to the traditions of the country. The presence of Salwar Kameez is more than decades old and growing times have bought in new changes. The most prominent thing about this 3 piece attire is that it can easily be carried well anytime and anywhere. The latest style of Punjabi Suits offers the endurance of vintage and classic look.  Even when you wish to attend a marriage ceremony or a sacred ritual function, the designer Salwar Suits may be easily carried well because they are lightweight in nature.

Lehenga Choli

One of the most favored styles of brides is the beautiful lehenga choli. Big flared skirts, long flowing drapes and beautiful, form fitting blouses are the ingredients to choosing the perfect bridal look. With wedding season right around the corner, it’s time to start planning to find the perfect outfit that will make you dazzle on your special day. Whether you are looking for something simple, something extravagant or something utterly glamorous, choosing the right lehenga style for yourself is very important. Take a look at some of the most popular lehenga trends at Variation Fashion and find the one that suits you most.

Latest Trends in Salwar Suits

Designer Suits

Just as rice is a staple diet for Indians, the designer salwar kameez is ‘staple’ ethnic wear for all women. It is a rare combination of the latest in fashion trends and a conventional dressing style. You must have at least a few pairs of stylish and comfortable, yet stunningly regal, decoratively embellished, brilliantly hued and sensually appealing designer salwar suits in your wardrobe! Celebratory occasions are splendid for showing off your impeccable elegance and timeless beauty.

Bridal Salwar Kameez

As the bride-to-be, you are ecstatically going through the salwar kameez designs catalogue. You desire to purchase the best of salwar suits online for the most momentous day in your life! It is your wedding day! Go purely ethnic, mix the traditional and the modern, or go completely trendy. The latest salwar suit design has the full-sleeved and high-necked kameez going all the way to the floor. Look marvellously elegant and classically unconventional, draped in shining velvet, shimmering brocade or delicate organza. Match your attitude to the dress. Carry it off with élan!

Anarkali Suits

If there is one trend that has taken over the traditional and ethnic dressing segment, it is the gorgeous anarkali style salwar suit. From high fashion runway models, Bollywood celebrities to every fashionable woman, Anarkali suits are a hot favorite that are reigning wardrobes currently. Anarkalis hold their origin in the long lost era of the Mughal Empire. While it faded from the fashion scene a few years ago, it has made its comeback with a splash. Even with an age old design, modern designers have upgraded it with stunning fabrics, patterns and embellishments that can make every woman the belle of the ball.

Variation: Where latest Indian fashion meets the best prices

Our Vision

In 2010 we started Variation with a vision, to make Indian fashion affordable. Now, we have grown into a global brand offering the latest Indian styles to the world. We aim to provide high quality Indian clothes at best prices. 

Our Mission

We want to make you look good for less. If you are craving for something new, fresh, and stylish then Variation will help you get the perfect look! Variation offers a huge selection of the latest Indian clothing and accessories for women. Fashion never sleeps and every day you can discover new items being added to our collection.

Our Products

At Variation, we offer huge collection of products in Indian ethnic wear and designer bridal wear. Choose from wide range of Indian saree, designer salwar kameez, bridal lehengas, party wear gown, ladies kurtis, handbags, clutches and traditional Indian jewellery.

Custom Tailoring & Stitching

We offer tailoring and stitching service for our valuable customers. Our dedicated team of designers and masters ensure that you get the perfect stitched outfit for special occasions.

Delivery Worldwide

Our fashion has been discovered across the globe. With an international shipping network, all our items can be shipped internationally via reputed courier partners.

Happy to Help

Our friendly customer focus ensures you're looked after every step of the way. If you have a question or comment, reach out to us, we're happy to help.

We at Variation strive to be at the forefront of the latest looks and we continually keep an eye on everything related to Indian fashion in order to ride the current fashion trend.

What they have to say about us...


Nickysareen on Jul 12, 2014

Lovely suit..looks grand .whatever mention in it ...absolutely same...thanks once again

Glace Beauty

Antonia on May 25, 2016

Beautiful Kameez design.. Matching Dupatta. A light orangish brown salwar would have been wonderful along with the Kameez.


Pranay on April 13, 2017

Excellent product.. I gifted to my friend's Mom and she loved it a lot and the delivery was also quick

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